The social sciences offer equal promise for improving human welfare; our lives can be greatly improved through a deeper understanding of individual and collective behavior. But to realize this promise, the social sciences, like the natural sciences, need to match their institutional structures to today's intellectual challenges.
Nicholas A. ChristakisThe reason we form networks is because the benefits of a connected life outweigh the costs. It's to our advantage as individuals and a species to assemble ourselves in this fashion.
Nicholas A. ChristakisWe will create life from inanimate compounds, and we will find life in space. But the life that should more immediately interest us lies between these extremes, in the middle range we all inhabit between our genes and our stars.
Nicholas A. ChristakisPeople have just assumed that... if we call our Facebook acquaintances our friends, we must be influenced by them, too. But we're not.
Nicholas A. ChristakisIf your friends are obese, your risk of obesity is 45 percent higher. ... If your friend's friends are obese, your risk of obesity is 25 percent higher. ... If your friend's friend's friend, someone you probably don't even know, is obese, your risk of obesity is 10 percent higher. It's only when you get to your friend's friend's friend's friends that there's no longer a relationship between that person's body size and your own body size.
Nicholas A. Christakis