One thing the humanitarian world doesn't do well is marketing. As a journalist, I get pitched every day by companies that have new products. Meanwhile, you have issues like clean water, literacy for girls, female empowerment. People flinch at the idea of marketing these because marketing sounds like something only companies do.
Nicholas D. KristofMost of the villagers were hiding in the bush, where they were dying from bad water, malaria and malnutrition
Nicholas D. KristofWe all might ask ourselves why we tune in to these more trivial matters and tune out when it comes to Darfur
Nicholas D. Kristof