You make the movie through the cinematography - it sounds quite a simple idea, but it was like a huge revelation to me.

Movies are not scripts - movies are films; they're not books, they're not the theatre.

Marketing is a very good thing, but it shouldn't control everything. It should be the tool, not that which dictates.

In life, we all learn from everyone. But if you like and admire someone tremendously, perhaps because they think the way you do, or like the way you think, then inevitably you do.

Movies which set out to be 'commercial' usually have an artificial look about them-a certain waxlike quality. They allow for no failure, no moment of mistake.

But in marketing, the familiar is everything, and that is controlled by the studio. That is reaching its apogee now.

What makes God laugh is people who make plans.