It's extremely hard to build a company with a product that everyone loves, is free and has no business model, and then to innovate a business model. I did that with Kazaa, had half a billion downloads but that wasn't a sustainable business.
Niklas ZennstromAs an investor, what we're not looking for is 'oh this is a cool app,' it's 'is this something that can become a big business?' You need to find those that can become real businesses.
Niklas ZennstromSurround yourself with smart, dedicated people - to build something isn't a one-man show. It's more important to have smart people who really believe in what you're doing than really experienced people who may not share your dream.
Niklas Zennstrom