The White Horse video which was directed by Marco Ovando started off with a biker theme. Once Ava Sanjurjo came in as stylist along with Marco & I it really took it's own shape. It was all very improvised but wound up paying homage to NY and night life. People say it reminds them of a Guess ad which I love!
Nomi RuizNew York is very intense. Every time I go back to New York, I'm starting from scratch. You could have all these achievements - records, a tour - and then you get home and get back to the basics. It whips you into shape.
Nomi RuizI grew up on rap and hip-hop and fell into dance music. Hip-hop died down, and I moved more into dance music, disco and house. It feels very natural. My rhythm growing up on hip-hop and R&B was cool, fresh, and I feel comfortable with it.
Nomi Ruiz