The movies had a slogan at the time, to distinguish themselves from TV, that said 'movies are better than ever.'

Life is about having a good time.

'All in the Family' took ten weeks to take off in 1971, and we were lucky to start in January, because if it had started in the regular fall season of 1970, I don't know if we would have lasted. The ratings didn't take off until the end of that fall season, when the other two networks ran out of fresh shows.

You know, you throw rocks in the lake and scientists will tell you you're raising the level of the lake, but all you get to see is the ripple.

Culturally, I think 'All in the Family' was universal enough to have good timing at any time.

In the area we're discussing, leadership begins on Madison Avenue, on the desks and in the offices of people who spend hundreds of millions of dollars buying what will get them ratings.

Success is how you collect your minutes. You spend millions of minutes to reach one triumph, one moment, then you spend maybe a thousand minutes enjoying it. If you were unhappy through those millions of minutes, what good is the thousand minutes of triumph? It doesn't equate... Life is made of small pleasures. Good eye contact over the breakfast table with your wife. A moment of touching a friend. Happiness is made of those tiny successes. The big ones come too infrequently. If you don't have all those zillions of tiny successes, the big ones don't mean anything.