The evidence seems clear that those business which actively serve their many constitutencies in creative, morally thoughtful ways also, over the long run, serve their shareholders best. Companies do, infact, do well by doing good.

So we gravitated to shows and issues and causes that made people care.

As H.L. Mencken once said, 'nobody ever when broke underestimating the intelligence of the American people.' Our show [All in the Family] countered that witticism. I think he was wrong.

But it also became the experience, or was the experience, of the writers who were attracted to this kind of humor. They're all men or women who come from the same kind of experience in their own lives.

Success is how you collect your minutes. You spend millions of minutes to reach one triumph, one moment, then you spend maybe a thousand minutes enjoying it. If you were unhappy through those millions of minutes, what good is the thousand minutes of triumph? It doesn't equate... Life is made of small pleasures. Good eye contact over the breakfast table with your wife. A moment of touching a friend. Happiness is made of those tiny successes. The big ones come too infrequently. If you don't have all those zillions of tiny successes, the big ones don't mean anything.

The trafficking of sex and violence is comes after the demand for ratings.

If there was a sense of - a bigger sense of responsibility in the various leadership positions in America, things would be not as grotesquely overly done as they are now.