A woman plays such an active role in society. And today, the woman who influences fashion is not that very rich woman who sits at home and polishes her nails. It's the one who works, who is a doer, who does things by dressing. She's very strongly projecting an image of herself as an individual.

Today, there is no fashion, really. There are just... choices. Women dress today to reveal their personalities. They used to reveal the designer's personality. Until the 70s, women listened to designers. Now women want to do it their own way. There are no boundaries. And without boundaries, there is no fashion.

Every day you have to reinvent yourself

I am not interested in shock tactics. I just want to make beautiful clothes.

A woman makes an outfit her own with accessories.

There is always an emotional element to anything that you make.

I have always felt my role as a designer is to do the very best I can for a woman to make her look her best. Fashion is only fashion once a woman puts it on.