When I started, department stores were either very fashion, or very tailored, so the two never mixed. I mixed it, and they said you're too tailored for fashion and too fashion for tailoring. So I had to move the market. So that's what I did.
Ozwald BoatengI'm ready to do womenswear. You've always got to be inspired by something new - women have so much more shape and I'm about finding what to engineer around those shapes.
Ozwald BoatengShirt collars are very important to me. Putting a very soft shirt collar with a formal suit doesn't work for me at all.
Ozwald Boateng