We measure areas of performance that are often ignored: jumping in pursuit of every rebound even if you don't get it, swatting at every pass, diving for loose balls, letting someone smash into you in order to draw the foul. These 'effort' statistics are also stored on computer. Effort is what ultimately separates journeyman players from impact players. Knowing how well a player executes all these little things is the key to unlocking career-best performances.

Great players and great teams want to be driven. They want to be pushed to the edge. They don't want to be cheated. Ordinary players and average teams want it to be easy

Great teamwork is the only way we create the breakthroughs that define our careers.

Great effort springs naturally from great attitude.

To have long term success as a coach or in any position of leadership, you have to be obsessed in some way.

A champion needs a motivation above and beyond winning.

You can only receive what you're willing to give.