When asked if I am pessimistic or optimistic about the future, my answer is always the same: If you look at the science about what is happening on earth and aren’t pessimistic, you don’t understand data. But if you meet the people who are working to restore this earth and the lives of the poor, and you aren’t optimistic, you haven’t got a pulse.

Green business is not about tie-dyed T-shirts. It's about transforming the industrial system itself into one that looks at all the connections.

Business is the only mechanism on the planet today powerful enough to produce the changes necessary to reverse global environments and social degradation.

Sustainability is an economic state where the demands placed upon the environment by people and commerce can be met without reducing the capacity of the environment to provide for future generations. It can also be expressed in the simple terms of an economic golden rule for the restorative economy: Leave the world better than you found it, take no more than you need, try not to harm life or the environment, make amends if you do.

People are naming it the Third Wave, the Information Age, etc. but I would say those are basically technological descriptions, and this next shift is not about technology - although obviously it will be influenced and in some cases expressed by technologies.

How is it that we have created an economic system that tells us it is cheaper to destroy the earth and exhaust its people than to nurture them both? Is it rational to have an pricing system which discounts the future and sells off the past? How did we create an economic system that confused capital liquidation with income?

We are losing our living systems, social systems, cultural systems, governing systems, stability, and our constitutional health, and we're surrendering it all at the same time.