3D really altered the way I shot the movie completely, and it was exciting because, after 20 years of filmmaking, I felt like I was making my first movie, all over again.
Paul W. S. AndersonSo each of the commercials- basically it's an action movie clichรฉ. "Bus" is very much inspired by Speed obviously, where you have a high-jacked out of control bus, and you have heroes who are trying to jump from a moving vehicle to the bus and they just can't do it because the moving vehicle can't get close enough, because all these VW cars have this distancing technology, which is really fantastic.
Paul W. S. AndersonEvery movie is a commitment of a year or a year and a half. Commercials are much faster than that because they're much more contained. You can get in and out really fast, and you do a piece of work the you see the end result very quickly.
Paul W. S. AndersonI really believe in 3-D. I really think it is the wave of the future for cinema.
Paul W. S. Anderson