Being a musician is a noble profession.

I have to do what I'm doing at the time. That's the most important thing. You might lose some people along the way, and you might gain other people on the way, that's just the way it is. But nevertheless, if you're driven by something, there is no argument about it; that's what you have to do.

I think the biggest influence for me is when I hear a great piece of music, whatever the style, I'm kind of inspired by that greatness and I'm inspired to try and obtain something that comes close to that greatness.

Our campaigns have always been based on what we consider music icons that transcend generations and they're not of the moment - they continue to evolve.

There's always peripheral things that you like that you don't know, but starting with whatever his British influences are, are some of my favourite artists, and the American things are what I grew up on as well. In the end, for me, it's those foundations of the music business - those things that are a lot of the foundations of what music today is. You can hear a bit of all of those things that we talk about in almost all music today.

It is nice to make a record and people like it, and it's encouraging.

"Ageism" or whatever you want to call it, is a very English phenomenon. You don't get it too much in many other cultures. And no one says it about authors or poets or filmmakers. "Oh, they're too old to make films or write books." You know what I mean?