Parents don't want their children to lose that purity and innocence of childhood. We want to bottle that and hold onto that, but it's impossible.

We've tried to regulate things so that you at least get to go home at night and not have to pull all-nighters and see them on weekends and things. So, you know, like everything in life, it's a balance.

Well, what if we did this in the mind as opposed to the brain? So instead of blood vessels and dendrites, what if it was consciousness and dream production? And that would allow us to have characters that represent emotions. And that felt like, man, that's exactly what animation does best - strong, opinionated, caricatured personalities. And that just got me excited.

You know there's always that kid in your class — and every class has one — the kid who draws all the time and is really good? That was not me. I was a lousy draftsman. But as soon as I figured out that I could make things come alive, like using the corners of my math book to make flipbooks, I was hooked.

And in part that's good but then, like any emotion - and this is something we learned from the research as well - there are positive and negative aspects to all of these.

Well, we try to - we definitely try to have a balance. And I think things have gotten a lot better at Pixar. When we did "Toy Story," that was an all hands on deck situation that really was time intensive.

It is one of those weird social things. Even as parents we say, oh, don't be sad. You know, come here, we'll distract you with some ice cream or something. And I don't know if that's always the best thing. But it's certainly - you understand why people do it.