The public are not stupid.
Everybody likes a roller coaster ride.
I think that's where reality TV works - you don't know where it's going.
Spin Me Round was number one all over the world, everywhere. It changed the face of pop music, no question. We took technology further than Trevor Horn.
I don't mind losing, but I don't like losing to cheats.
Reality TV finds talented people. There are no scripts. The editing is what it's all about. Great editing makes those shows.