Make sure your characters are worth spending ten hours with. That’s how long it takes to read a book. Reading a book is like being trapped in a room for ten hours with those characters. Think of your main characters as dinner guests. Would your friends want to spend ten hours with the characters you’ve created? Your characters can be loveable, or they can be evil, but they’d better be compelling. If not, your reader will be bored and leave.

Who you are is more important than what you do. The goal is to bring what you do in alignment with who you are, so you don’t end up being someone you don’t want to be.

Good competitive skills means not just to compete hard, but to selectively compete, to harness your energy for the things that matter and, in some cases, to just realize it doesn't matter whether I win or lose here at all.

A surgeon might want to be the best surgeon in Manhattan, but out on Long Island on the weekend, not care at all how he is on the tennis courts or on the Ping-Pong table. Even turning your competitiveness off when it's appropriate, when other people are not being competitive, to recognize that social circumstance and, you know, cool it. That's a crucial competitive skill.

The important thing to know about playing to win and playing not to lose is that there are actually different neural networks that are being used. It's not very easy to do both at the same time and, if you are trying to have a playing to win mentality, you're going for it, there's some things that trip you up or trigger the wrong neural network. If you start worrying about your mistakes all of a sudden, if you get too focused on the facts and the details, these are going to shift your neural networks and sort of screw up your strategy.

If you want to give yourself a fair chance to succeed, never expect too much too soon

I learned that it was in hard times that people usually changed the course of their life; in good times, they frequently only talked about change. Hard times forced them to overcome the doubts that normally gave them pause.It surprised me how often we hold ourselves back until we have no choice.