Make sure your characters are worth spending ten hours with. Thatโs how long it takes to read a book. Reading a book is like being trapped in a room for ten hours with those characters. Think of your main characters as dinner guests. Would your friends want to spend ten hours with the characters youโve created? Your characters can be loveable, or they can be evil, but theyโd better be compelling. If not, your reader will be bored and leave.
Po BronsonI used to use business to make money. But I've learned that business is a tool. You can use it to support what you believe in.
Po BronsonThe virtue of losing is we get used to the fact that competing and to lose doesn't kill you. It just makes you stronger. It just helps you get used to it.
Po BronsonTestosterone is the hormone of collaboration and competition that, whenever we compete on a team, we collaborate with our teammates. And most of us in our daily life, to the extent that we have to compete with the rat race in the world out there, we're collaborating with other people at the same time. The two are hand in hand.
Po BronsonI learned that it was in hard times that people usually changed the course of their life; in good times, they frequently only talked about change. Hard times forced them to overcome the doubts that normally gave them pause.It surprised me how often we hold ourselves back until we have no choice.
Po BronsonA surgeon might want to be the best surgeon in Manhattan, but out on Long Island on the weekend, not care at all how he is on the tennis courts or on the Ping-Pong table. Even turning your competitiveness off when it's appropriate, when other people are not being competitive, to recognize that social circumstance and, you know, cool it. That's a crucial competitive skill.
Po Bronson