A beautiful woman is a beautiful woman, but a beautiful woman with a brain is an absolutely lethal combination.

Deepika is one of my absolute favourite Bollywood actors. It is wonderful to have someone of her stature wearing my brand

I tweet myself and do all the Facebook updates. It started off with me wondering whether I was showing off and I was very careful about what I wrote.

I love draping; it's less about proportion than fit and the fabric. It's very specialized and I think when women see the construction, they respond to it immediately.

I truly believe that a beautiful woman is a beautiful woman, but a beautiful woman with a brain is an absolutely lethal combination. Women of integrity, depth, sensuality and strength have always been my source of inspiration, the reason for what I do and how I got to where I am today. They are all my muse. If my quest, in what I do - to make women look and feel beautiful - reflects even a tiny fraction of my deep-rooted respect for them, and succeeds in celebrating these lives of strength and substance, then I will consider it a job well done.

Always aspire to become the next you, not someone else

I wanted to do something not just commercial but also covetable.