I have to be realistic about what I can and can't do. So whatever I do has to really be worth it. I like to master the things I do.

Business is fun. Controlling your own destiny is fun. Creating an idea and turning it into a movie; finding an artist and guiding their career and bringing them to some type of status - there's joy in that.

I enjoy just being me. I don't need to be Queen Latifah, the brand, 24 hours a day.

If you try to follow everyone else's mold, you'll probably fail at some point because God created us uniquely for a reason.

instinct leads me to another flow

For me, my criteria for making films is all about trying to do something different from the last time. So if I catch myself doing too much of one thing, I'm always trying to move away from that, because it's not going to be challenging enough to keep my attention and focus.

I try to only commit myself to things that I think I can accomplish and commit myself to 100 percent. I try not to bite off more than I can chew.