When you think of the blur of all the brands that are out there, the ones you believe in and the ones you remember, like Chanel and Armani, are the ones that stand for something. Fashion is about establishing an image that consumers can adapt to their own individuality. And it's an image that can change, that can evolve. It doesn't reinvent itself every two years.
Ralph LaurenI never had a preconceived plan. When you go to a movie and watch someone in the role of his or her life, or when the chairman of the board comes into the room wearing a cool look, it remains in your mind. I love Cary Grant because I like the roles he played. I said, "I want to be that guy." I want to be funny, suave, and a good athlete. I don't have to do a focus group to know what people want. I feel it.
Ralph LaurenI'm designing what I want. If it's a man's coat with a pair of skinny-leg jeans, I'll do that. It's whatever my mood is. But it's about style, and it's about an understated taste that's cool.
Ralph Lauren