The reading public is intellectually adolescent at best, and it is obvious that what is called ''significant literature'' will only be sold to this public by exactly the same methods as are used to sell it toothpaste, cathartics and automobiles.

You were dead, you were sleeping the big sleep, you were not bothered by things like that, oil and water were the same as wind and air to you. You just slept the big sleep, not caring about the nastiness of how you died or where you fell. Me, I was part of the nastiness now. Far more a part of it than Rusty Regan was.

Shake your business up and pour it. I haven't got all day.

The flood of print has turned reading into a process of gulping rather than savoring.

Some are able and humane men and some are low-grade individuals with the morals of a goat, the artistic integrity of a slot machine, and the manners of a floorwalker with delusions of grandeur.

Throw up into your typewriter every morning. Clean up every noon.

But nothing seems to do any good.