As The Pioneer Woman has grown and the revenue has grown, the prizes keep getting better, and that certainly feels good.

Ninety-five percent of the time when I run a contest I've purchased the giveaway prizes with advertising money.

I attended college in Los Angeles and wore black pumps to work every day.

It never occurred to me that I was going to have to talk to a camera. I don't know if I can do this.

I've set aside a nice chunk of my advertising revenue each month for giveaways, like a KitchenAid mixer. I like buying them for the audience, because without the audience I wouldn't have the blog or the revenue in the first place.

I'm working on a second cookbook and am working on my love story, 'Black Heels to Tractor Wheels.

My days are spent wrangling children, chipping dried manure from boots, washing jeans, and frying calf nuts.