The idea was not to make a huge business, because the bigger you get, the more restraints I thought I might get. Number one was to do what I set out to do: make new and interesting things within the size of the business that is possible to do without restraints. The second goal was to do the business in order to achieve the first goal. That's what many people don't understand.
Rei KawakuboWhat's good about many people liking the work is that when I want to collaborate or am interested in the synergy of artists working together, nobody ever says no to me when I ask to work with them.
Rei KawakuboCelebrity doesn't really affect the work. What affects the work is the expectations from the outside. This is what no one understands.
Rei KawakuboI don't feel too excited about fashion today People just want cheap fast clothes and are happy to look like everyone else
Rei KawakuboFashion is something that you can attach to yourself, put on, and through that interaction, the meaning of it is born.
Rei Kawakubo