I work in three shades of black.

Creation takes things forward. Without anything new there is no progress. Creation equals new.

In terms of creation, I have never thought of suiting any system or abiding by any rules. In this respect I have remained free. The necessity has grown, as we have gotten bigger, to think about commercial aspects of the business more and more, because of the responsibility we have toward our staff and our factories.

I am kind of like the guide, the leader of this discussion. It could be from me, it could be from other people, it could be a mixture. It's a real sort of guild. I lead it and direct it and inspire it.

Fashion is something that you can attach to yourself, put on, and through that interaction, the meaning of it is born.

The freedom I give myself for the business is in deciding to take part in the Paris collections, but also having other retail strategies that are unlike anybody else's. Not necessarily going into malls, doing the business my own way - having different brands to cover different concepts, to be able to have the cash flow to carry on.

Fashion is not art. The aims of fashion and art are different and there is no need to compare them.