The key thing is to invest in the future and what that means is when you're deploying technology or you're a technology business, is to make sure that you're keeping on the innovation cycle, where you're both creating and adopting the new business practices, and the new techniques in order to drive your business the right way.
Reid HoffmanOne of the challenges in networking is everybody thinks it's making cold calls to strangers. Actually, it's the people who already have strong trust relationships with you, who know you're dedicated, smart, a team player, who can help you.
Reid HoffmanProbably the biggest mistake that I made personally is I knew early on that I wanted to go into start-ups and creating kind of software that could help change the lives of millions of people. And basically what I did is I kind of went, okay, well, I need a set of titles and I need a checklist of skills, and I ran through all that, and that wasn't a useless thing, but what I didn't realize, and, you know, and no one gave me the right advice for doing this, is that actually your network, in essentially, is your career.
Reid HoffmanBoom and bust cycles are very difficult for businesses because you're hiring a bunch because you're planning for the future. And if the future is going to be very big, you need to hire people, or suddenly you go to boom to bust, then all of a sudden, you're kind of battening down the hatches and trying to sail, you know, through the storm, it's a different thing. So part of it is making good decisions about, well, how long is a boom cycle going to be, you know, don't plan on it going forever.
Reid Hoffman