With couture you have faithfulness - people are faithful to you. In couture, you will see that the cut looks like a lace dress from a distance, but it's only when you get nearer you understand that it's layers of lace, hand stitched in a certain shape, all the work - the zips, the buttons, the hooks... it goes on.
Riccardo TisciIf you buy a Cartier ring you want people to know it is a Cartier ring or a diamond, or a piece of art that's giving an emotion - then people read it and say, "wow that's really amazing". With prêt-à-porter you see people in the street, in a club, in a restaurant or whatever, and you think, "Oh my god, he's wearing my trousers!" In a way it's more open - people can put together the way they want - mixed with other designers.
Riccardo TisciI've got what I want, and I've got the luck to express myself and to be paid and to do what I do as a creative person.
Riccardo Tisci