My father, Benjamin Shiller, told me not to believe in authorities or celebrities - that society tends to imagine them as superhuman. It's good advice. People are snowed by celebrities all the time. In academia people have this idea of achieving stardom - publishing in the best journals, being at the best university, writing on the hot topic everyone else is writing about. But that's what my father told me not to do. He taught me that you have to pursue things that sound right to you.
Robert J. ShillerIn the short run and for decisions unlikely to have broad impact, it may be more cost effective to use just one expert.
Robert J. ShillerMarketers know that if people you respect - perhaps laughably including entertainers and athletes - say they like a product, you're more likely to buy.
Robert J. ShillerAs I write in 2012 we certainly do not believe that it is over yet, and the worst may be yet to come. Efforts by governments to solve the underlying problems responsible for the crisis have still not gotten very far, and the 'stress tests' that governments have used to encourage optimism about our financial institutions were of questionable thoroughness.
Robert J. ShillerSome of the best theorizing comes after collecting data because then you become aware of another reality.
Robert J. Shiller