There was already a famous Sternberg in psychology and it was obvious there would not be another.
Robert SternbergThe world supports a multi-million dollar industry of intelligence and ability research, but it devotes virtually nothing to determine why this intelligence is squandered by engaging in amazing, breathtaking acts of stupidity.
Robert SternbergThe essence of intelligence would seem to be in knowing when to think and act quickly, and knowing when to think and act slowly.
Robert SternbergACT and SAT each have their own parts of the country. The GRE has its lock on graduate admissions. And so, one could blame the companies, but really, economically, they have no incentive to change things very much because they're getting the business.
Robert Sternberg