For every hour of brains, you will be charged three hours. The other two hours go to management and project management, which is to say they are wasted.
Robert X. CringelyApple and Google will compete like crazy for our data because once they have it we'll be their customers forever.
Robert X. CringelyThe companies that can afford to do basic research (and can't afford not to) are ones that dominate their markets. ... It's cheap insurance, since failing to do basic research guarantees that the next major advance will be oened by someone else.
Robert X. CringelyThere is a fantasy in Redmond that Microsoft products are innovative, but this is based entirely on a peculiar confusion of the words "innovative" and "successful." Microsoft products are successful - they make a lot of money - but that doesn't make them innovative, or even particularly good.
Robert X. Cringely