I always have a pad of paper and a pencil within reach, to catch on the wing this turn of phrase which strikes me as felicitous, that idea which I hope to be able to examine more closely in the light of day.
Roger MartinThe status quo is more tenacious than anyone would ever imagine. The human mind prefers continuity rather than change. So it really has to be committed to eliminating a bad habit to even start down that path.
Roger MartinWhen it comes to innovation, business has much to learn from design. The philosophy in design shops is, 'try it, prototype it, and improve it'.
Roger MartinThe fundamental purpose of design thinking is to produce something that does not now exist. And so it is with integrative thinking - in the face of conflicting models, it seeks to generate a creative resolution of the tension in the form of a model that contains elements of each but is superior to both. So the goals are aligned completely.
Roger Martin