I think often times if a guitar riff is centered around the chorus or if it follows the chorus, then it often times turns into the actual hook.

Melody is the single most important thing to any song, period. I don't care what anybody says, it trumps everything. Not because that's my opinion but because I think it's actually indisputable fact. The human brain retains melody easier than it retains words. It's that simple.

I knew I could make money from songwriting, so how much and when was not really the question.

I think the true test of a pop song, for me, and I've talked to a lot of other writers about this, is you take your demo, you pop it in your car and you drive down Sunset Blvd. to Santa Monica, and that's the Hollywood car test.

I think the best songs are being written by the very under-stated, under-appreciated indie artists. The thing that separates them from mainstream success is they either consciously or unknowingly refuse to deliver on a big chorus.

I'm not interested in corporate magic or fame.

Honest always sells. Always has, always will.