The excellence of aphorisms consists not so much in the expression of some rare or abstruse sentiment, as in the comprehension of some useful truth in a few words.
Samuel JohnsonMisery is caused for the most part, not by a heavy crush of disaster, but by the corrosion of less visible evils, which canker enjoyment, and undermine security. The visit of an invader is necessarily rare, but domestic animosities allow no cessation.
Samuel JohnsonWhen any anxiety or gloom of the mind takes hold of you, make it a rule not to publish it by complaining; but exert yourselves to hide it, and by endeavoring to hide it you drive it away.
Samuel JohnsonThe trade of advertising is now so near to perfection that it is not easy to propose any improvement. But as every art ought to be exercized in due subordination to the public good, I cannot but propose it as a moral question to these masters of the public ear, whether they do not sometimes play too wantonly with our passions.
Samuel Johnson