Such is the state of life, that none are happy but by the anticipation of change: the change itself is nothing; when we have made it, the next wish is to change again.
Samuel JohnsonPope had been flattered till he thought himself one of the moving powers of the system of life. When he talked of laying down his pen, those who sat round him intreated and implored; and self-love did not suffer him to suspect that they went away and laughed.
Samuel JohnsonThe trade of advertising is now so near to perfection that it is not easy to propose any improvement. But as every art ought to be exercized in due subordination to the public good, I cannot but propose it as a moral question to these masters of the public ear, whether they do not sometimes play too wantonly with our passions.
Samuel Johnson