Smart recessionary marketing means not waiting for business to return to normal. Instead, you should cash in on this invaluable opportunity your more cautious competitors may be creating for you. If they pull back, your media investment works much harder.

I have followed my heart my whole life - the crazy kid, a contrarian by nature, and I've been in trouble in points in my career.

I had no dream of being a movie star.

The best drink I've ever had was a mojito in St. Barts at Nikki Beach. That drink changed my life.

Being Canadian and from Winnipeg, I have the spirit of a dreamer because of the cold, and being in the basement thinking of possibilities of where else I can be in the world, in a good way!

I find day after day of sunshine boring.

Smart recessionary marketing means not waiting for business to return to normal. Instead, you should cash in on this invaluable opportunity your more cautious competitors may be creating for you. If they pull back, your media investment works much harder.