The great thing about the Internet is - our show is totally modular. Every piece can be popped in and out. They're relatively short pieces. They're not long. And we can say, "here' s one way to market it. Take these pieces out of the show and put them on the Internet." And we're doing dirtier cuts and put those on the Internet. It's a real great way to market the show. This is finally the year a show like this can happen.
Scott AukermanYou have to pay your dues. And what's nice, after booking a lot of new people... I counted the other day. We're in September and we've already booked between 30 or 40 people who've never done the show before.
Scott AukermanThat's one of the benefits of working with a smaller network like IFC. You're awarded more trust, but trust that I really earned.
Scott Aukerman