My life, my reading, everything about me revolves around the cinema. So for me, cinema is life, and vice-versa.
Sergio LeoneWhen one goes to see Modern Times, for instance, one understands much more about socialism than listening to the man who was then head of the Socialist movement in Italy.
Sergio LeoneMy discussion is one that has gone all the way from Fistful of Dollars through Once Upon a Time in America. But if you look closely at all these films, you find in them the same meanings, the same humor, the same point of view, and, also, the same pains.
Sergio LeoneI even had success with commercials, which is strange, because out of the six ideas, two won the platinum Minerva in France - it's the Oscar for their commercials. One was about the Renault diesel and the other about the regular Renault.
Sergio LeoneAs far as commercials were concerned, I did very few, and I did them only when they gave me carte blanche to them the way that I wanted to. And I did them as an exercise, because I, who do very long films, never thought I would be able to tell a story in 30 or 40 seconds - you come across a whole new system and manner of approaching a subject.
Sergio Leone