I think the entrepreneurial activities that make art visible and attractive are what lure people into the amusement park that SoHo has become or that Bushwick or Williamsburg has become. It's not that outsiders come to an area because they hear artists are living there. A lot of people came who were not that interested in living with artists, but they were interested in living like artists and socializing the way that they thought artists socialized.
Sharon ZukinArtists have been used over and over again since the early 1980s as the legitimizers of a neighborhood in New York. And entrepreneurial artists, meaning people who themselves start out as painters, musicians, dancers, and who open a café, a bar, a restaurant, or even a co-op art gallery - they unintentionally develop the kinds of attractions that bring the middle class with some kind of cultural ambition.
Sharon ZukinOne of the crucial underpinnings of New York as a culture capital is that there are multiple markets. There is not just one art gallery district, there are several art gallery districts. I feel that there should be art galleries and art studios in every neighborhood without exception. They should be integrated into the social and physical fabric of the streets. If we want a lively city, we can't just have high towers and dense constructions, we have to have living organisms of streets and neighborhoods. And the arts are a crucial part of that.
Sharon ZukinNo matter how many rich people call New York their home, we don't really have enough capital here to build and maintain the infrastructure that a population needs to live. We don't have the federal money, and for-profit investors are just not interested in anything other than making the biggest profit they can.
Sharon ZukinEvery New Yorker spends a certain amount of nervous energy thinking, "How can I afford to stay here? What do I have to sell in order to stay here, where I have an economic life and where I like my life?" At least back to the beginning of the twentieth century, New Yorkers have always complained that it's hard to find a decent apartment at a rent you can afford.
Sharon ZukinI think people like difference. When you walk out the door in New York City, in a mixed-use neighborhood like the Village, you see exciting things! "Oh, this store is closing, that store is opening." And especially if it's not a chain store, then it is interesting because it is unique in some way. The small-scale familiar is also very comforting. Especially in the twenty-first century, when the world is rapidly changing and there are many risky situations, I think we need to build on and protect the comfort that we have in our neighborhoods in a way that does not exclude others.
Sharon ZukinAs a lover of New York, I hope New York remains as successful as a city, even though the very groups on whom the city depends - like artists - are not finding it easy to stay here. That's what it's been about, really, since the 1980s. You can kind of see that coming in the 1980s even though the rents were ridiculously low compared to what the rents are now.
Sharon Zukin