A typical guy who buys organic food doesn't really buy it in order to be healthy; he buys it to regain a kind of solidarity as the one who really cares about nature. He buys a certain ideological stance.

I - and I still consider myself, I'm sorry to tell you, a Marxist and a Communist, but I couldn't help noticing how all the best Marxist analyses are always analyses of a failure.

The problem for us is not are our desires satisfied or not. The problem is how do we know what we desire.

You can be an extreme materialist, thinking that economic development ultimately determines everything; then you are truly ideological.

Did Wagner really accomplish the first step towards the kitschy 'fetishization' of music that reaches its apogee in classical Hollywood?

Ideology is a certain unique experience of the universe and your place in it, to put it in standard terms, which serves the production of the existing power relations and blah blah blah.

The fantasy which serves as a support for the figure of the Stalinist Communist is therefore exactly the same as the fantasy which is at work in the Tom and Jerry cartoons.