A lot of brands, you can't touch them. When you're dealing with Snoop Dogg, he brings you closer to the brand and it feels like it's a part of you.
Snoop DoggLook at music for what it's worth around the world and not just America. In other countries, people are still buying CDs and going to record stores. But in America, it's all about digital. The game is breaking down. But, look at me, you need to know how to play the game the right way.
Snoop Dogg