[The artist's aim is] not to instruct the viewer, but to give him information... . The artist would follow his predetermined premise to its conclusion, avoiding subjectivity. Chance, taste, or unconsciously remembered forms would play no part in the outcome. The serial artist does not attempt to produce a beautiful or mysterious object but functions merely as a clerk cataloguing the results of his premise.
Sol LeWittThe artistโs aim is not to instruct the viewer, but to give information, whether the viewer understands the information is incidental to the artist.
Sol LeWittConceptual art became the liberating idea that gave the art of the next 40 years its real impetus.
Sol LeWitt