[The artist's aim is] not to instruct the viewer, but to give him information... . The artist would follow his predetermined premise to its conclusion, avoiding subjectivity. Chance, taste, or unconsciously remembered forms would play no part in the outcome. The serial artist does not attempt to produce a beautiful or mysterious object but functions merely as a clerk cataloguing the results of his premise.

All of the significant art of today stems from Conceptual art. This includes the art of installation, political, feminist and socially directed art.

One should be intelligent enough to know when not to be too intellectual

Don’t worry about cool, make your own uncool.

Most ideas that are successful are ludicrously simple

Minimal art went nowhere.

The most interesting characteristic of the cube is that it is relatively uninteresting. Compared to any other three-dimensional form, the cube lacks any aggressive force, implies no motion, and is least emotive. Therefore, it is the best form to use as a basic unit for any more elaborate function, the grammatical device from which the work may proceed.