The way I'm doing it is I'm trying to think to myself, "Okay, I have the name Superman, and he's going to be a guy that deserves the name 'Superman.' I'm trying to forget about Krypton, about The Daily Planet what would I do if I was thinking it up?" I can do it any way at all..I can make him an Eskimo midget who's toothless and blind... I can do anything. It's difficult .

Some people will say, "Why read a comic book? It stifles the imagination. If you read a novel you imagine what people are like. If you read a comic, it's showing you." The only answer I can give is, "You can read a Shakespeare play, but does that mean you wouldn't want to see it on the stage?

It's just, it's fun to stay in the game.

I think it's just the challenge. It's not that all my life I've wanted to do characters [in Marvel] , because I never particularly thought about it, but the challenge of saying, "How could they be done differently that may be more absorbing or more effective?"

I thought it would be fun to take the kind of character that nobody would like, none of our readers would like, and shove him down their throats and make them like him.

In the entertainment industry all that anybody wants to do whether it's music or stories or dancing or comedy or whatever, they want to entertain the public. And they do it any way they can. Sometimes they concentrate simply on entertaining people and they don't care what message they are giving.

I hated teenagers in comics because they were always sidekicks. And I always felt if I were a superhero, there's no way I'd pal around with some teenager, you know.