I think that friendship always makes us feel such sweet gratitude, because the world almost always seems like a very hard desert, and the flowers that grow there seem to grow against such high odds.

One can often trace the sources of a brand personality - here it is the advertising, there the pack, somewhere else some physical element of the product. Of course, the personality is clearest and strongest when all the elements are consistent.

Everybody wants to psychoanalyze horror. They don't want to psychoanalyze a book like Gay Talese's "Sex with Your Neighbor" [sic] or something like that. It's pretty much accepted that Americans should be interested in who they're diddling and how they're doing it.

Let's get one thing clear right now, shall we? There is no Idea Dump, no Story Central, no Island of the Buried Bestsellers; good story ideas seem to come quite literally from nowhere, sailing at you right out of the empty sky: two previously unrelated ideas come together and make something new under the sun. Your job isn't to find these ideas but to recognize them when they show up.

Sooner or later even the fastest runners have to stand and fight.

Who gets to be best-liked in any community? Who is the most trusted? Why, the man who does the dirty job, of course, and does it with a smile. The man who does the job you couldn't bring yourself to do.

The real importance of reading is that it creates an ease & intimacy with the process of writing... It also offers you a constantly growing knowledge of what has been done and what hasn't, what is trite and what is fresh, what works and what lies there dying (or dead) on the page. The more you read, the less apt you are to make a fool of yourself with your pen or word processor.