Another hero was Tom Swift, in the books. What he stood for, the freedom, the scientific knowledge and being and engineer gave him the ability to invent solutions to problems. He's always been a hero to me. I buy old Tom Swift books now and read them to my own children.

I absolutely do not need a salary or a job, that's the last thing I need.

The people I recommend the iPhone 4S for are the ones who are already in the Mac world, because it's so compatible, and people who are just scared of computers altogether and don't want to use them. The iPhone is the least frightening thing. For that kind of person who is scared of complexity, well, here's a phone that is simple to use and does what you need it to do.

With the cloud, you don't own anything. You already signed it away.

Steve Jobs had very strong feelings about what makes a company great, what makes products great. He more or less chose Tim Cook to be in that role, in that position.

I do not like to talk about the future. I don't like to be one of those people. It's so easy to have a very vague idea and say, oh, computers will be 3D-ish and then 10 years later I'll say I predicted it 10 years ahead. I don't think that's honest and I don't think that's valid and worth anything.

Atari is a very sad story.