The economics of television syndication and DVD sales mean that there's a tremendous financial pressure to make programs that can be watched multiple times, revealing new nuances and shadings on the third viewing. Meanwhile, the Web has created a forum for annotation and commentary that allows more complicated shows to prosper, thanks to the fan sites where each episode of shows like 'Lost' or 'Alias' is dissected with an intensity usually reserved for Talmud scholars.
Steven JohnsonOne of the stories I love is how Gutenbergโs printing press set off this interesting chain reaction, where all of a sudden people across Europe noticed for the first time that they were farsighted, and needed spectacles to read books (which they hadnโt really noticed before books became part of everyday life); which THEN created a market for lens makers, which then created pools of expertise in crafting lenses, which then led people to tinker with those lenses and invent the telescope and microscope, which then revolutionized science in countless ways.
Steven JohnsonThose that regularly come into contact with people having diverse interests and viewpoints are more likely to come up with innovative ideas.
Steven JohnsonWhen it's a sharing and improvisational meeting, where you're riffing off other people's ideas, that actually can be productive.
Steven JohnsonWhat you end up seeing when you look at history is that people who have been good at pushing the boundaries of possibility, and exploring those frontiers of good ideas and innovations, have rarely done it in moments of great inspiration. They don't just have a brilliant breakthrough idea out of nowhere and leap ahead of everyone else.
Steven Johnson