Good ideas may not want to be free, but they do want to connect, fuse, recombine. They want to reinvent themselves by crossing conceptual borders. They want to complete each other as much as they want to compete
Steven JohnsonWho is giving the orders to ants? No one. They are self-organizing. Each of our immune systems get smarter over the years as its biochemical parts share information, and it responds with individualized defenses, but it isn't conscious and it has no memory. The host of that party didn't decree that everyone would gather in the kitchen, but it happened anyway. Emergence means we sometimes act in concert for better or worse.
Steven JohnsonPopular culture, on average, has been growing more cognitively challenging over the past thirty years, not less. Despite everything you hear about declining standards and dumbing-down, you have to do more intellectual work to make sense of today's television or games - much less the internet - than you did a few decades ago.
Steven JohnsonThose that regularly come into contact with people having diverse interests and viewpoints are more likely to come up with innovative ideas.
Steven JohnsonWhat you end up seeing when you look at history is that people who have been good at pushing the boundaries of possibility, and exploring those frontiers of good ideas and innovations, have rarely done it in moments of great inspiration. They don't just have a brilliant breakthrough idea out of nowhere and leap ahead of everyone else.
Steven Johnson