The value of time, that is of being a little ahead of your opponent, often provides greater advantage than superior numbers or greater resources.
Sun TzuIf you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
Sun TzuWhoever is the first in the field and awaits the coming of the enemy will be fresh for the fight... Therefore the clever combatant imposes his will on the enemy... By holding out advantages to him, he can cause the enemy to approach of his own accord; or by inflicting damage, he can make it impossible for the enemy to draw near.
Sun Tzu