Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.
To know your Enemy, you must become your Enemy.
War is a matter of vital importance to the state.
Until death itself comes, no calamity need be feared
Kill one, terrify a thousand.
To persuade your enemy to (retreat) before the fight is to defeat them even before the battle begins. An enemy made ally is no longer an enemy.