Our underwear used to just be cotton, but we wanted to see if we could create something out of synthetics.
Tadashi YanaiMore than trends, consumers need functionality. Everything needs an element of fashion, but thats more like a spice.
Tadashi YanaiI might look successful but I've made many mistakes. People take their failures too seriously. You have to be positive and believe you will find success next time.
Tadashi Yanai