Fashion is a movie. Every morning when you get dressed, you direct yourself.

I am not trendy. I am not 'in fashion'. I am simply a positive human being who has a positive outlook on life.

I think now it's the money who tells the artist what to do - it's not the artist who tells the money what to do. And things move very fast, which is hard, because sometimes you need more time to be creative. I guess no one has a loud mouth like I did. They don't dare to scream loudly what they think. But you can't take fashion too seriously. The whole thing is about giving the woman who wears your clothes some power, some fun, some service. It's great to make it as art. But first, it's a service for someone.

I made clothes because I was looking for something that didn't exist. I had to try to create my own world.

A photograph must come from imagination and not be a reflection of what is.

Perfume must not be linked just to fashion because that means that one day it will go out of style.

To create something to dream about, I need exceptional women, locations and architectures.