AI is not just heading for our industry, it will radically change the machinery we use in marketing.

The more you enter, the more you become locked in. Your social-networking site becomes a central platform - a closed silo of content, and one that does not give you full control over your information in it. The more this kind of architecture gains widespread use, the more the Web becomes fragmented, and the less we enjoy a single, universal information space.

We need to look at the whole society and think, "Are we actually thinking about what we're doing as we go forward, and are we preserving the really important values that we have in society? Are we keeping it democratic, and open, and so on?"

Most larger companies now see that for the market to grow, Web infrastructure must be royalty-free.

I'm an optimist about humanity in general, I suppose.

Sites need to be able to interact in one single, universal space.

Any enterprise CEO really ought to be able to ask a question that involves connecting data across the organization, be able to run a company effectively, and especially to be able to respond to unexpected events. Most organizations are missing this ability to connect all the data together.