I have always liked knives. Then somebody gave me one. Then somebody gave me another one. Then I liked having them and started buying them. I started finding ones I liked, ones with funky blades.
Tim DuncanWe're doing some very exciting, bold things, pioneering content on mobile and for broadband, ... My vision is to say, as we take the strategy forward, we are doing it to deliver public remit. We're thinking less and less about C4 and more about the brand family.
Tim Duncan